Glocalities is an international market research agency.
We are based in Amsterdam and operate at a global level. Our expertise is values-based target audience identification.
Helping our clients in aligning their strategies more effectively with consumer needs unlocks many new possibilities for growth.
Consumer behavior, trends, and opinions around the globe are shaped by deeply-embedded value orientations.
We deliver an in-depth understanding of your international target audience and practical advice for marketing and communications.