Mi Huerto Web is a social enterprise that aims to transform the agricultural market to support small-scale farmers. Its purpose is to empower these farmers by streamlining essential decisions, including crop selection, access to working capital, risk mitigation, fair market prices, and reduced waste. The platform’s value proposition centers on connecting producers and consumers in a transparent and sustainable way, offering complete traceability: Who produces, How, Where, and When. Additionally, Mi Huerto Web promotes access to local, sustainable, fair, and inclusive food.

Value Proposition: Mi Huerto Web brings transparency to the market and to the origins of agricultural products. It provides comprehensive support to small farmers, creating a more equitable and inclusive agricultural market. By strengthening the connection between end consumers and producers, Mi Huerto Web enables the inclusion of the true social and environmental value of agricultural products.

Achievements: From 2014 to 2018, Mi Huerto Web worked across four regions in Chile with over 120 farmers and expanded to other Latin American countries, including Peru, Argentina, Bolivia, and Mexico. The initiative was paused from 2018 to 2022 while its founder served in Chile's Ministry of Agriculture. Currently, Mi Huerto Web is undergoing a technological update to its platform, incorporating valuable lessons from the founder's experience in government, and adding solutions to address water and climate change issues.