Through the performance-based programme, WWF supports partners to drive their ambition and impact within and beyond their own footprint to support forests globally. WWF’s experts advise companies on everything from sourcing responsibly to supporting landscape efforts such as restoration and improved management. In doing so, Forests Forward helps its partners unlock the power of forests to achieve complex goals with meaningful results.
Forests Forward's Impact Report (2025) highlights how four million hectares of forest are benefiting from voluntary corporate action through WWF’s Forests Forward programme.