Sebara Wholesale hosted an exclusive dinner event - in collaboration with ABALOBI - at The Codfather, a well known fish restaurant with a focus on local, responsibly sourced seafood. The Chefs showcased the ABALOBI Cape Bream, highlighting the unique story behind each fish. The event was key for potential expansion into the Johannesburg market as it was an opportunity to connect with like-minded restaurants interested in sustainable and responsibly sourced seafood.
Naidene Knife from Sebara Wholesale coordinated and facilitated the event and ensured that all attendees, who included potential buyers from the Congo and representatives from the South African Chefs Association, had the opportunity to immerse themselves in the concept of the ABALOBI Marketplace.
ABALOBI supplied the Cape Bream as well as Wooden Fish with QR Traceability Codes and Fish With A Story brochures for the event.