Project
LVMH Beauté–Cristal Union agroecological beet programme

Regions

Grand Est


Partner Organizations

  • LVMH Group (Parfums Christian Dior, Givenchy Parfums, Kenzo Parfums)
  • Cristal Union
  • Pour une Agriculture du Vivant (PADV)
  • Genesis

Regenerative practices in scope

Cover crops, organic fertilization


Risks associated with the Landscape

Not disclosed


Monitored or published results/outcomes

Not disclosed


Number of farmers engaged

Not disclosed

Number of farms engaged

12

Number of hectares under management

380


Additional information:

Not disclosed

Information about monitoring, reporting and verification (MRV) approach:

PADV Regeneration Index; Genesis for soil health quantification

Incentives and value creation model:

Financial incentives