Rewild Our Earth - Haiti

Haiti, is a one of the sources of vetiver, an ingredient used in YSL Beauty’s L’Homme and La Nuit de L’Homme, as well as in historical fragrances such as Opium).

Together with Rewild and Haiti National Trust, the brand’s priority is to try to save and to manage the remaining 1% of the important rainforest of Grand Bois, the natural habitat for numerous animal and plant species.

Haiti is experiencing an ecological crisis caused by floods and landslides: the primary forest cover has shrunken from 60% in the 1920s to less than 1% today ( This remaining land is a biodiversity hotspot that is home to an astonishing diversity of wildlife, much of which exists nowhere else. Without adequate trees to stabilize the sloping terrain, the part of the country’s population that lives downstream from these slopes is being put in danger by these floods and landslides, creating a disastrous feedback loop of poverty and deforestation, exacerbated by climate change. The program’s priority in 2022 was to enable local communities to restore severely degraded slopes: 40 hectares reforested on Morne Grand Bois, a biodiversity hotspot with dozens of endangered and endemic forest animals and plants. 60,000 native trees and palm trees were planted with a total of 24 native species, including the critically endangered
Ekman’s Magnolia.

The Rewild Our Earth program aims to protect and restore 100,000 hectares by 2030 and to safeguard biodiversity in priority areas affected by climate change where YSL Beauty’s ingredients are sourced.