In 2018, the Malaysian conservation NGO Rimba assisted the Terengganu state government in to establish the park. However, without proper financial resources, Kenyir State Park risks turning into another paper park - lacking effective management to mitigate threats within and around it. As such, Rimba created a new entity called Nature-Based Solutions plc (NBS), a not-for-profit social enterprise to develop green financing schemes and to channel private sector investments into forest protection. Under the Kenyir For Life initiative, Rimba/NBS is working to secure sustainable financing to support TSPMC in managing the existing state park and expanding protection to the greater Kenyir watershed (~200,000 ha) in the future. FCF aims to support this project until they find sustainable financing from other sources.
The passionate Rimba team has been camera-trapping and documenting Kenyir’s species for years. Threatened species living here include the Sunda Pangolin, Malayan Tiger, Clouded Leopard, Asiatic Dhole, Malayan Sun Bear, Asian Tapir, White-handed Gibbon and the Asian Elephant. The Kenyir ecosystem also provides the people of Terengganu with fresh water, flood mitigation, non-timber forest products, and tourism income.
Key threats to Kenyir’s biodiversity include poaching, deforestation, and encroachment from oil palm and rubber plantations.

Rimba and Nature-Based Solutions will work with the Terengganu State Parks Management Council to:

• Finalise management and monitoring plans
• Conduct monthly SMART Patrols
• Conduct annual inter-agency enforcement and regulation trainings
• Conduct workshops, interviews and engagements with local communities to develop trust and understand community needs and aspirations
• Conduct annual biodiversity surveys
• Conduct carbon valuation, verification, certification and annual independent auditing in order to help the state government generate carbon credits.